Description

I am looking for an experienced email marketing specialist to help create, manage, and optimize an email marketing campaign for my business. The goal is to increase engagement, drive conversions, and build long-term customer relationships. The ideal candidate should have a proven track record of developing successful email campaigns and knowledge of best practices for design, content, and analytics. Responsibilities:

• Create and execute a comprehensive email marketing strategy
• Design and optimize email templates to align with brand identity
• Write compelling, targeted email content
• Segment the email list to reach the most relevant audience
• Manage A/B testing and optimize campaigns based on performance data
• Monitor and report on key metrics (open rates, click-through rates, conversions)
• Ensure compliance with email marketing regulations (e.g., GDPR, CAN-SPAM)
• Provide recommendations for improving engagement and results

Requirements:

• Proven experience in email marketing and campaign management
• Proficiency in email marketing platforms (e.g., Mailchimp, ActiveCampaign, Constant Contact)
• Strong copywriting skills with attention to detail
• Knowledge of HTML/CSS for email template design (preferred but not required)
• Experience in list segmentation and A/B testing
• Ability to track and analyze email marketing metrics

Deliverables:

• A well-planned email marketing strategy
• A series of email templates with engaging content
• Regular performance reports with recommendations for improvement

Please include in your proposal:

• Examples of previous email marketing campaigns
• Expected timeline for campaign creation and execution
• Any questions or clarifications you may have

Looking forward to working with a talented professional to help boost my business through effective email marketing!